STRAHINJA TODOROVIĆ

DESIGNS EFFECTIVE
AND DESIRABLE
TOOLS FOR WORK

13 years of designing B2B and Enterprise software that empowers users. Currently helping speed up clinical trials.

13 years of experience

B2B / Enterprise software

Healthtech & Maritime

“Within our teams, he was often the glue that bound together the product vision with the technical implementation.”

– Andrew Eardley, Director of Software Development, Videotel

Staff product designer, 2021 – pRESENT

FLORENCE HEALTHCARE

Clinical trials software platform for document management workflows

  • Led experience strategy for Strategic Accounts segment
  • Established Product Discovery practice (w/ my bff PM)
  • Established and matured the Design practice during scale-up
  • Shipped multiple 0-1 products

uX lead, 2014 – 2020

VIDEOTEL

Best in class maritime training and fleet management, est 1973

  • Led UX effort on a 6-year long platform rebuild and expansion
  • Designed 7 products in a cohesive and unified platform experience

uX DESIGNER, 2012 – 2017

SENTINEL SOFTWARE

Software development agency

  • ✦ 0-1 Design on a B2B product for end-to-end lifecycle of Maritime competency-based training
  • Designed features for a commercial real estate CRM
  • Various Marketing websites and visual design (Dribbble, outdated)

Let's work together